The definition of SEO is optimizing your digital presence to gain more and/or better qualified clicks from search engines. The factors that determine rankings include content, site quality, mobile responsivity, major citaions, inbound links, conversion rates, and user experience measured by behavioral KPIs through browser data.
Organic rankings are no longer only about keywords and links but also user satisfaction metrics showing high coorelation to the specific searches performed. Competitive digital fields must take site health and user experience, even conversion rates, into account when optimizing for search engine traffic potential which includes not only organic rankings but also PPC positioning which can be costlier based on site quality and content relevance.
- Strategy is always custom therefore package services will also be prioritized based on client goals.
- Pricing is based on time estimates. Services may be adjusted month to month to better achieve client goals.
- All packages come with month over month custom reporting.